News and Views

What are Megatrends and what is their relevance to YOUR practice?

Megatrends are forces that are reshaping the audiology business landscape and the future prospects of independent practice owners in significant ways. The implications of these forces are broad and varied. They present both amazing opportunities that need to be proactively seized with both hands – and extremely dangerous risks and short-term temptations that need to be actively rationalised and mitigated.

It is important to highlight the fact that the UK independent audiology sector is not a single market.  It is a “market of markets”, a sector with substantial regional variations and huge variance in operating models.  Some of the 5 megatrends will be more significant to certain types of practice than others.  At least 1 or 2 of the 5 will be relevant to every practice.

Ultimately, knowledge is power, and this blog is written to help you understand and anticipate these 5 key industry trends – allowing you – where appropriate – to adapt your thinking, planning and business strategy.

Are you listening? Then we’ll begin. 


Continue reading >>